19
Jun
Starting today, the time taken to load your landing page will be a factor in Google Adwords keywords’ Quality Scores. Google AdWords system will evaluates all targeted landing pages on a regular basis. If you make significant improvements to your landing page’s load time, you get a better Quality Score and lower minimum cost-per-click (CPC) bids.
Several affects a web page loading time such as bandwidth, server, web page design. The new rule should benefit small business rather than big corporation who have unlimited adverting budgets. So start optimizing those landing pages.
